I've read Get Know Before the Book Deal and did a lot of Google searching and yet I couldn't find specific ways to create a profile of my potential readers. The one tip I found was to think about myself as the reader because we write what we want to read but does that work for everyone? Don't know. It helped me only a little.
Recently, I read the posts 3 Steps to Pinpoint Your Crazy Dedicated Readers' Favorite Hangouts and Be-Narrow Minded: 11 Questions to Turn a Target Market Into a Reader Profile. This was exactly what I needed! For something that's supposed to be important it sure was hard finding information on it.
Is a reader profile really that important? How do you go about creating one?